Digital Banking Business Analyst to act as the bridge between technology teams and sales & distribution teams, ensuring smooth digital case submissions and supporting process optimization. This role involves conducting market research, competitor analysis, and indepth investigations into processes while engaging stakeholders. The ideal candidate will have strong analytical skills, excellent communication abilities, and experience in process mapping.
Key Responsibilities:
Technology & Process Support:
Act as a liaison between sales & distribution teams and technology teams for digital case submissions or issues.
Investigate and resolve issues related to digital case processing and approvals.
Work closely with IT and product teams to improve digital sales journeys.
Market & Competitor Research:
Conduct in depth market research to identify industry trends and best practices.
Perform competitor benchmarking to enhance digital product offerings.
Analyze customer behavior and preferences to suggest improvements in digital banking solutions.
Process & Operational Excellence:
Conduct thorough investigations and root cause analysis on process inefficiencies.
Design and document optimized workflows and process maps.
Recommend process enhancements to drive efficiency and improve customer experience.
Stakeholder & Communication Management:
Engage and manage senior stakeholders across departments.
Prepare and present findings, reports, and recommendations to leadership teams.
Collaborate with multiple teams, including compliance, risk, IT, and operations, to drive alignment.
Required Skills & Experience:
Proven experience in digital banking, business analysis, or a related field.
Understanding of digital banking operations and sales processes.
Experience working with technology teams to enhance digital banking platforms.
Ability to conduct market research, competitor analysis, and process investigations.
Proficiency in process mapping tools (e.g., Visio or similar).
Strong analytical, problem-solving, and critical-thinking skills.
Excellent communication and stakeholder management skills, especially at a senior level.
Experience in financial services or banking is a strong advantage
About Virtusa
Teamwork, quality of life, professional and personal development: values that Virtusa is proud to embody. When you join us, you join a team of 27,000 people globally that cares about your growth — one that seeks to provide you with exciting projects, opportunities and work with state of the art technologies throughout your career with us.
Great minds, great potential: it all comes together at Virtusa. We value collaboration and the team environment of our company, and seek to provide great minds with a dynamic place to nurture new ideas and foster excellence.
Virtusa was founded on principles of equal opportunity for all, and so does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need.